skip to main content
graphics-home-left-red
graphics-home-right-green
Add to your list

OCN NI Level 4 Award in Social Media and Digital Marketing - Online (Flexible Skills)

Level 4
Part-Time
23/24
60366436SU
Nocn logo

Overview

This qualification aims to develop knowledge and skills in the use of internet and communications technologies for marketing activities and manage the use of social media within organisations. With the increased use of communications technologies many companies are taking advantage of social media and digital marketing approaches to promote and market their products and services.

Course Level Contact: Rachel.Duncan@swc.ac.uk

Core Modules: The Social Media and Digital Marketing objectives are to enable learners to:

  • Understand the use of social media and the associated risks
  • Understand how digital marketing and social media may be integrated into business planning
  • Be able to use a digital marketing strategy to develop a digital marketing plan
  • Understand the use of websites for marketing
  • Be able to use social media for marketing and promotion

Year One

  • Understand the use of social media and the associated risks
  • Understand how digital marketing and social media may be integrated into business planning
  • Be able to use a digital marketing strategy to develop a digital marketing plan
  • Understand the use of websites for marketing
  • Be able to use social media for marketing and promotion

No optional modules

There are no specific entry requirements for this qualification however an understanding and appreciation of the use of information technology in business would be necessary. Learners must be at least 18 years old to complete the qualification.

The Flexible Skills Fund programme will be accessible to all groups, those in employment and unemployment. To be eligible for these courses participants must be:

  • over 18 years of age;
  • eligible to work in Northern Ireland;
  • settled’ in Northern Ireland, and has been ordinarily resident in the UK for at least three years; or
  • is a person who has indefinite leave to enter or remain in the UK

Assessment is by successfully completing a Learners Assessment Booklet, developing a Digital Marketing Plan and Social Media Campaign. This will be evidenced through a short 15 minute Presentation.

This Unit completed successfully will gain you 8 Credits. Employment opportunities may also exist on successful completion.

1 Available Session

*The fees quoted are per annum and are payable for each year of the course’s duration.

Dungannon

Part-Time
This course is 100% funded by the Department for the Economy Flexible Skills Fund.

Session Code

1 Year(s)

Duration

Higher Education

Mode of Study

4

Hours per Week

12

Number of Weeks

Interview Required

23/24

Academic Year

23/11/2023

Start Date

17:30-21:30

Time

Thursday

Day/s

Rachel.Duncan@swc.ac.uk

Coordinator(s)

Total Annual Fee £0.00

Total Concessionary Fee

Apply

Full Fee Breakdown

**Concession Fee Breakdown

Fees Payable Each Year

**Am I eligible for concessionary fees?

Got a question?

Share me

Discover Other Courses

Level 2

Level 2 in IT (Traineeship) (Equivalent to 4+ GCSE's)

View

Level 4

OCN NI Level 4 Award in Social Media and Digital Marketing - Online (Flexible Skills)

View

Level 5

Ulster University Foundation Degree in Science in Computing (HLA)

View